Biswajit Baruah, the Founder and CEO of Hive Sustainable Solutions, has translated his childhood fascination with buses into a pioneering venture in sustainable transport. A native of Assam now residing in Belagavi, Karnataka, Biswajit’s passion for buses has driven his entrepreneurial journey. Graduating from KLS Gogte Institute of Technology, he initially worked as a Mentor and Director for Bengaluru-based start-ups, Bus-Bucket and Ozobus. He also contributed as a Consulting Editor for Motor India, a premier commercial vehicle magazine in India, where he gained recognition for his insights on sustainable transport.
Founded in 2021, Hive Sustainable Solutions is Biswajit’s brainchild, born out of a desire to improve bus fleet operations in India. The company focuses on enhancing the well-being of bus drivers and crews, as well as ensuring the safety and comfort of women and senior citizens in public transport. Hive’s innovative solutions include subscription-based packages such as Crew Plus, Senior Plus, and Fem Plus, each tailored to address specific needs within the public transport sector. By leveraging advanced technologies like ADAS (Advanced Driver Assistance Systems) and MaaS (Mobility-as-a-Service), Hive aims to create a safer, more integrated public transport system across India.
The company’s mission is not just to provide better transport solutions but also to foster a culture of safety and respect within the industry. Biswajit emphasizes a three-pillar approach focusing on the bus operator, the passenger, and the crew, believing that addressing these areas holistically will lead to sustainable development in the bus industry. His efforts have already garnered attention, and Hive is actively collaborating with international partners from the United States and Singapore to bring global best practices to India.
Despite starting his entrepreneurial journey relatively late at the age of 42, Biswajit’s determination and vision have driven Hive’s progress. His efforts are aimed at creating a public transport ecosystem that values the safety and well-being of all its users. Hive’s approach is multifaceted, aiming to provide a better environment for bus drivers and crews while also ensuring the security and comfort of women and senior citizens during their travels.
Biswajit’s dedication extends beyond business. His entrepreneurial journey has been marked by a commitment to ethical and value-driven growth. Inspired by his mentor, the late Shri K.T. Rajashekhara, Ex-CMD of SRS Travels Bengaluru, Biswajit continues to push the boundaries in his field with a deep sense of responsibility and dedication. His mentor’s guidance and advice have been instrumental in shaping his professional path, instilling in him the importance of perseverance and hard work.
The path to entrepreneurship has not been without challenges. Biswajit faced significant criticism and skepticism, which he met with resilience and determination. He emphasizes the importance of developing a strong internal foundation, focusing on mindset, heartset, healthset, and soulset, concepts popularized by writer Robin Sharma. By cultivating these aspects, Biswajit believes one can overcome obstacles and achieve elite performance.
For Biswajit, understanding the market and addressing its shortcomings were crucial steps in building Hive. He conducted extensive case studies and interacted with end users, including drivers and passengers, to identify and address the industry’s pain points. This hands-on approach has been fundamental in developing solutions that are both innovative and practical.
Hive’s unique value proposition lies in its commitment to safety and well-being. The company not only aims to improve public transport but also strives to make it a safer and more inclusive environment. By focusing on value-driven growth rather than just valuation, Hive sets itself apart in the market.
Looking ahead, Hive Sustainable Solutions aims to further enhance public transport in India by continuing to innovate and collaborate with global partners. Biswajit envisions a future where India leads in sustainable transport solutions, offering safe and efficient mobility for all its citizens.
Throughout his journey, Biswajit has received numerous accolades, including the Indian Achiever’s Award for Promising Start-Up and the Global Pride Award for Creative Business. These awards recognize his contributions to sustainable transport and his efforts in improving passenger mobility in India.
Biswajit’s story is one of passion, dedication, and a relentless pursuit of excellence. His advice to aspiring entrepreneurs is to stay committed to their values and strive for continuous improvement. He believes that by working on oneself and maintaining a value-driven approach, one can achieve both personal and professional growth.
