In a world constantly in flux—where technology reshapes cities and people’s tastes evolve with every passing season—only a few visionaries have the foresight to blend timeless elegance with modern functionality. One such name in the Indian interior design landscape is Sripal Jain, the creative force behind Vilaasa Interiors – Luxury in Your Space. From the bustling alleys of Sowcarpet in Chennai to glamorous celebrity homes across India, Sripal’s story is one of creativity, persistence, and an unshakable belief in the power of design to change lives.
The Spark of an Idea
Born with an innate ability to visualize and improve spaces, Sripal Jain always found himself mentally redesigning the world around him. Whether it was a modest home, a chaotic workplace, or a public space, he could see the potential hidden within the chaos. His eye for detail and passion for enhancing aesthetics soon evolved into a calling—an irresistible urge to not just dream, but to create.
In 2015, this dream materialized into Vilaasa Interiors, headquartered at Sarvodaya Homes, 104 Anna Pillai Street, Sowcarpet, near Dharmaraja Koil in Chennai. Vilaasa wasn’t just another design firm—it was a manifestation of Sripal’s vision to infuse luxury, comfort, and sustainability into everyday living spaces.
A Vision Realized
From its inception, Vilaasa Interiors has set itself apart with a focus on contemporary modern minimalism, a design language that reflects simplicity, clarity, and timeless appeal. Sripal’s approach is refreshingly holistic—he doesn’t just design for the present, he creates for the future. His spaces aren’t trends—they’re statements that age gracefully.
Currently working on 20+ projects across India, including collaborations with celebrity clients, Vilaasa Interiors has become synonymous with high-end, client-focused design. But what makes this firm stand out is not just its scale—it’s the emotional resonance its spaces create. “Design is not just visual,” Sripal explains. “It’s emotional, psychological, and even spiritual.”
Designing for Impact
Every project at Vilaasa Interiors begins with a fundamental question: How will this space make someone feel? The answer is always rooted in enhancing well-being, productivity, and quality of life.
Whether it’s a luxury apartment, a corporate office, or a commercial space, Sripal and his team focus on thoughtful, sustainable designs. Their work subtly incorporates green practices—like the use of recyclable materials, solar integration, and indoor air-quality enhancement—without ever compromising on style.
“Sustainability isn’t just a trend,” says Sripal, “It’s a responsibility. We have to create designs that don’t harm nature, that conserve energy and water, and that contribute to a healthier planet.”
The Road Less Traveled
As with any entrepreneurial journey, the road to success was paved with its fair share of challenges. Sripal candidly admits that every day brings a new problem—but therein lies the beauty of his profession. “Design is dynamic. No two projects are the same. You need to be adaptable, innovative, and always ready to learn.”
In the early days, struggles included understanding the nuances of labor work, balancing budgets, sourcing quality materials, and building trust with clients. But Sripal’s practical mindset became his greatest asset. Unlike many designers who remain confined to sketches and software, Sripal dives deep into execution—understanding the feasibility and longevity of every element, from flooring choices to light fixtures.
His ability to communicate, convince, and collaborate effectively has allowed him to build lasting relationships with clients, artisans, and vendors alike. “My convincing nature has helped me keep people around me satisfied. It’s not just about the design; it’s about delivering what you promise—on time and with quality.”
Inspirations Everywhere
When asked about who inspires him, Sripal’s answer is humbling: “Inspiration is everywhere. It’s in the people I meet, the places I go, the problems I solve. Every new encounter is a chance to learn something new.”
Rather than idolizing one figure, he draws energy from the world around him—clients, craftsmen, nature, even mistakes. This open-minded approach fuels his creativity and ensures that no two designs look or feel the same.
Lessons from the Journey
Reflecting on his decade-long journey, Sripal shares one profound insight: “This generation has witnessed the transition from floppy drives to pen drives. Change is constant. And as a designer, you have to balance aesthetics with adaptability.”
He emphasizes the importance of practical knowledge—a lesson hard-earned through years of hands-on experience. “You can only troubleshoot problems if you understand the subject deeply. It’s not just about being creative—it’s about being competent.”
For Sripal, this balance of vision and pragmatism has been the cornerstone of his success.
Close to the Heart
Among the many projects Vilaasa Interiors has delivered, Sripal finds the most challenging ones closest to his heart. These are the projects that tested his skills, demanded innovation, and ultimately pushed him to evolve. “The struggling projects are the ones where I learned the most. They gave me fresh ideas and helped me stabilize as a designer.”
These projects also often led to meaningful relationships with clients—ones that went beyond transactional business and grew into long-term collaborations based on trust, mutual respect, and shared vision.
The Psychology of Design
Another element that sets Sripal apart is his deep understanding of client psychology. “Many clients don’t fully know what they want. It’s our job to understand their lifestyle, routines, and habits—and design accordingly,” he says.
This ability to read between the lines ensures smoother project execution, reduced design revisions, and greater client satisfaction. It’s one of the many reasons Vilaasa Interiors enjoys repeat clientele and positive referrals.
Looking Ahead
With urbanization on the rise and smart technology transforming how spaces are built and experienced, Sripal sees a bright future for Vilaasa Interiors. His plan includes embracing innovations like smart automation, AI in design modeling, sustainable materials, and modular furniture.
But even as the business scales, Sripal is determined to retain the soul of his work. “Growth is important, but so is integrity. I want to keep creating spaces that feel like home, no matter how big the brand gets.”
Message to the Next Generation
To aspiring architects and designers, Sripal offers this heartfelt advice: “Get trained. Spend at least three years learning on the ground. Books and software are great—but nothing beats real-world experience. You’ll learn to anticipate problems, experiment with materials, and communicate effectively. That’s what sets great designers apart.”
He also urges young professionals to stay curious. “We live in a world of daily inspiration. Observe everything, ask questions, and never stop evolving.”
The Vilaasa Philosophy
More than just an interior design firm, Vilaasa Interiors represents a philosophy. It’s about luxury that’s not loud, elegance that’s not ephemeral, and creativity that’s rooted in functionality.
From contemporary minimalist villas to opulent apartments that exude quiet grandeur, Sripal Jain has successfully redefined what it means to bring luxury into everyday spaces—without losing the essence of practicality and sustainability.
In a world of fleeting trends and disposable ideas, Vilaasa Interiors stands firm as a brand that builds spaces meant to last—both structurally and emotionally.
As Sripal often says, “Design is not just about what you see—it’s about how you feel. And if my designs make people feel more at home, more peaceful, more inspired—then I’ve done my job.”
