In a world where personal transformation and growth are often sought after, few have the expertise and innovative approach of Geetika Goyal, the founder and director of Magic Creations Studios. Over the years, her studio has carved a niche for itself in the realm of life coaching and emotional well-being, offering unique programs that blend art, theatre, and coaching to help individuals unlock their true potential.
From Physics to Painting: A Journey Fueled by Passion
Geetika Goyal’s journey to becoming a successful entrepreneur wasn’t linear, nor was it what one might have expected from someone with a postgraduate degree in Physics from the prestigious IIT Roorkee. However, she always felt that there was something more than the world of equations and scientific laws that intrigued her. Her passion for painting, theatre, and writing had always been a part of her, and it was these passions that would later fuel her entrepreneurial journey.
Having spent several years honing her skills in the creative fields, Geetika found a way to merge her scientific background with her love for the arts. It wasn’t long before she recognized the untapped potential of art and theatre in creating transformational experiences. This realization led her to pursue her calling as a life coach, an arena where she could combine her skills and experiences to help people find healing, clarity, and transformation.
The Birth of Magic Creations Studios
In 2009, Geetika took the bold step of founding Magic Creations Studios, a transformation studio designed to offer life coaching through the unique integration of art and theatre. She launched this business with a vision to provide customized coaching programs tailored to the individual needs of each client. She strongly believed that the same methods couldn’t be applied to everyone—much like a teacher wouldn’t teach a fish to climb a tree, coaching must be personalized to suit each individual’s strengths and challenges.
Located at www.geetikagoyal.com and www.magiccreations.studio, the studio’s unique approach was what set it apart from traditional life coaching methods. It was not just about giving advice or offering pre-packaged solutions. Instead, it was about using art and theatre as tools for deep emotional work, allowing individuals to engage with their own feelings and uncover hidden strengths.
A Space for Transformation
Magic Creations Studios quickly established itself as a hub for self-transformation, specializing in helping individuals explore their emotional landscapes through creative mediums. Geetika’s coaching methodology revolved around a hands-on approach, where art and theatre-based tools became the vehicle for introspection and self-expression. Whether it was an individual grappling with creative blockages, self-doubt, or life’s pressures, the studio provided a space to break free from emotional stagnation and embrace a transformative journey.
As a life coach, Geetika’s approach to teaching is grounded in experiential learning, making her sessions interactive, engaging, and insightful. The use of theatre as a coaching tool proved to be particularly effective, as it allowed participants to step into different roles and perspectives, fostering empathy and unlocking new dimensions of self-awareness. Similarly, creative expression through painting and writing gave clients an outlet to channel their emotions and gain clarity about their desires, goals, and challenges.
However, Magic Creations Studios did not just cater to individuals; it also extended its services to groups, organizations, and even communities. Through carefully curated workshops, the studio was able to create a ripple effect of transformation, one person at a time.
A Focus on Empty-Nest Moms: Navigating Transition with Grace
Over the years, the studio’s impact has continued to grow, particularly in a niche area that has become central to Geetika’s vision: helping empty-nest moms navigate through the difficult transition of their children leaving home. This phase, often marked by feelings of loss, confusion, and uncertainty, can be emotionally challenging for many mothers. Recognizing this unique need, Magic Creations Studios has tailored its programs to offer support to these women as they redefine their purpose beyond parenting.
Through focused coaching sessions and therapeutic group workshops, empty-nest moms have found solace, guidance, and empowerment to set new goals for themselves. These sessions help participants explore new personal and professional avenues, rediscover their passions, and embrace a new phase of life with confidence. It’s this personalized, empathetic approach that has endeared Magic Creations Studios to so many women seeking a fresh start.
Overcoming Struggles: Building a Sustainable Business
Like any entrepreneur, Geetika’s journey wasn’t without its challenges. One of the key struggles she faced early on was building a reliable and dedicated team. It took time to find mentors who could help deliver the high-quality, transformative experience she envisioned. The challenge of attracting consistent participation from children, despite offering premium services, also posed a hurdle. The premium nature of her services, while ensuring quality, made it difficult to scale rapidly, especially in a market that still hadn’t fully embraced art-based life coaching.
Despite these challenges, Geetika’s resilience and commitment to maintaining quality over quantity allowed Magic Creations Studios to thrive. With a focus on creating deep, lasting change for clients rather than simply increasing numbers, she built a solid reputation and a loyal client base. Her unwavering belief in the power of personalized coaching, combined with the unique use of theatre and art, became her business’s most defining strength.
Personal Growth Through Professional Experience
Geetika’s professional journey has been deeply influenced by her background as an actor and her extensive experience in the theatre. With 12 years of experience as a performer, she brings a unique perspective to her work as a life coach. The theatre taught her how to connect with people on a profound emotional level, understand different viewpoints, and see the world through various lenses—skills that have been invaluable in her coaching practice.
Her personal life also played a significant role in shaping her professional success. As a mother, she understood the emotional rollercoaster of parenting and the challenges faced by empty-nest moms, making her coaching more empathetic and relatable. Her ability to communicate with warmth, patience, and compassion has been one of the key traits that have contributed to her business’s success.
Awards and Recognition: A Testament to Excellence
Geetika’s exceptional work has been recognized through numerous awards. Among her accolades are the International Woman Life Coach Award, Woman Life Coach of the Year Award, Rajasthan Sahitya Academy Award, Ratan Sharma Bal Sahitya Award, and the Blindwink India Business Award in 2025. These honors are a testament to her relentless dedication and commitment to making a positive impact on the lives of others.
Looking Ahead: The Future of Magic Creations Studios
As Magic Creations Studios continues to evolve, Geetika remains focused on expanding its offerings to a wider audience, including kids, working professionals, homemakers, and entrepreneurs. The focus on emotional well-being, creativity, and transformation remains at the core of the studio’s mission. Geetika’s vision for the future is to continue helping individuals rediscover their true potential and embrace change through the powerful combination of art, theatre, and coaching.
Advice to Aspiring Entrepreneurs
Geetika’s advice to aspiring entrepreneurs is simple yet profound: “Start with an open mind. Keep your laser focus on the bigger picture. Design smaller steps, and be patient. Entrepreneurship is a marathon, not a sprint.” Her journey, which started at the age of 37, serves as an inspiring reminder that it’s never too late to pursue one’s passion and make a meaningful difference.
