RSB® Wedding Caterers: A Tale of Passion, Tradition, and Entrepreneurial Spirit

RSB® Wedding Caterers, directed by R.Y. Somasundaram and Rukmani Somasundaram, is an ISO 9001:2015 certified organization based at 2/854, Kulakkarai Street, Madipakkam, Chennai 600091. With a turnover of ₹0.95 crores and an initial capital investment of ₹5 lakhs, the company has seen substantial growth since its inception.

R.Y. Somasundaram and Rukmani Somasundaram have diverse and rich backgrounds. Rukmani Somasundaram, holding a B.Com and MBA, has 10 years of experience in the software services and product industry, managing complete administration and software quality control activities. R.Y. Somasundaram, a highly educated professional with degrees including BBM, MBA, MA, M.Phil, MBA (P), PGDPM, FUWAI, and MIMA, has 15 years of experience in the software services and product industry, focusing on finance, accounts, and MIS activities, with 10 years dedicated to financial planning and reporting activities. Their career trajectory shifted dramatically when they decided to join the wedding catering industry, a family business that had been flourishing under the leadership of their great grandfathers. Known for their exceptional culinary skills, their ancestors were sought after by celebrities and Carnatic musicians for family weddings and functions. This rich heritage inspired Somasundaram and Rukmani to dive fully into the catering business, leading to the establishment of RSB Wedding Caterers on April 14, 2017.

RSB Wedding Caterers has since become one of the leading wedding caterers in Chennai. The company has expanded its services to other locations, driven by its commitment to quality and service. RSB Wedding Caterers is a creative niche in the market, offering end-to-end committed service, ensuring every customer is treated as a “feather in their cap.” Their business provides elegant one-stop premium solutions for Indian weddings, helping to-be-wed couples and their parents manage everything leading up to the big day. They are known for organizing artistic, classy, well-designed, and practical events, pooling vast resources, skills, creativity, experience, and ideas to deliver 100% vegetarian Indian weddings that provide customers value for their hard-earned money.

RSB Wedding Caterers’ USP lies in their commitment to providing budget-friendly, dedicated, and innovative weddings and corporate events, guiding customers from concept to completion. The future prospects of the business are bright, with proactive plans for growth and expansion across the country. The sentimental and sensitive nature of the wedding catering business motivated Somasundaram and Rukmani to target flawless weddings, driven by their family legacy and the niche quality of the industry.

Their inspiration comes from their great grandfathers, who had an extraordinary ability to add flavor to dishes, even remotely. This experience and acumen serve as their all-time inspiration, role models, and professional idols. However, the journey was not without struggles. In a market flooded with options, getting noticed required more than just the best product or service. Consumers today want tailor-made products and services. RSB Wedding Caterers understood this need and began providing 100% customized solutions. The essentials needed to start their business included ethics, service, politeness, sustainability, transparency, and traditional values, which paved the way for their success.

The opportunity in the market was identified through the niche nature of the service, with most business flowing in through references. Their existing clientele serve as their brand ambassadors. Unique qualities that have helped them as entrepreneurs include adaptability, curiosity, determination, innovative thinking, persistence, risk tolerance, and self-awareness. Their learnings from entrepreneurship emphasize the importance of building a good team, commitment, customer-centricity, and the value of listening before speaking up.

For aspiring entrepreneurs, they advise focusing on customer needs and maintaining ethical standards. Awards and recognitions, if any, further solidify their standing in the industry.